Facebook, the most popular social media network is now associated with WhatsApp. The main aim of the mission is to make the world more open and connected. Mark Zukerberg released a statement explaining that they paid $19bn for messaging service WhatsApp.
WhatsApp is fast, simple and reliable mobile messaging service which is used by over 450m people on mobile platform. One more interesting thing is more than 1million people sign up for WhatsApp every day and it’s growing the connections by connecting 1billion people. This became trend for people to communicate with all of their contacts every day. WhatsApp built its business on the idea of offering instant messaging without the fees that carriers often charge. This lets users sending picture, text, audio and video to anyone with free of cost.
WhatsApp co-founder Mr. Jan Koum says that he plans to operate the firm autonomously and independently and also he will become a member of Facebook board of directors. He also given a statement that “We are excited and honored to partner with Mark and Facebook as we continue to bring our product to more people around the world”. WhatsApp will continue to operate independently with facebook. The roadmap of the product will remain unchanged and the team is going to stay in Mountain View.
Facebook is expecting that WhatApp will add to their efforts for Internet.org which makes internet services affordable for everyone. WhatsApp is used for communicating with personal contacts and small groups of people where as facebook messenger is widely used for chatting with only facebook friends. Just look forward and see what these two going to do. This will add an advantage to the mobile services that give people more options for connecting.
As young social network users are attracting towards photo sharing and messaging. So Facebook is trying to scoop up what could eventually become a big rival. Like Instagram WhatsApp also functions the same within Facebook. Facebook currently having 556 million mobile active users and WhatsApp alone is having 350million users. Major reason why facebook could purchase WhatsApp is to boost its international footprint. There won’t be any change in the WhatsApp, it remains normal and no ads interrupting your communication.
On per user basis facebook agreed to pay $4bn in cash, $12billion worth of Facebook shares and additional $3 billion in stock to WhatsApps founders and employees at later date. Mark Zukerberg appreciated the WhatsApp soaring growth that “No one in the history of the world has done anything like that”. By this we can understand how popular the WhatsApp messaging app for smartphones.
So let’s see how these both going to rock in the market.